DEADBOLT: CAN ‘NEW MOON’ AND THE ‘TWILIGHT SAGA’ ENDURE THE HYPE?
The Deadbolt has a great article written about the dangers of overexposure, and the long wait until we get to see ‘New Moon’ in eight months:
With Twilight almost out on DVD and with over eight months remaining before Twilight fans head to theaters on November 20 to take a bite out of the sequel New Moon, the internet is abuzz with all things New Moon and Twilight related. But with so much hype leading up to New Moon, the second big screen adaptation in the Stephenie Meyer based Twilight saga, is it possible that New Moon will suffer from over-exposure? With so many outlets clamoring to get their own piece of the New Moon pie, is it fair to speculate that there’s too much early hype for the twilight sequel?Although it’s safe to assume that all of the frenzied anticipation won’t hurt box-office sales of New Moon, come November the hype will quickly turn to the third Twilight adaptation, Eclipse. With the buzz for New Moon at such a fever pitch, is it realistic to think that the intensity can continue, or get even stronger, for another year and four months when Eclipse hits theaters in June of 2010? Can fans maintain that momentum, or will they eventually burn out? Will it have an affect on New Moon?
There’s no debate whatsoever over how passionate Twilight fans are for the franchise. However, the intensity of the online Twilight buzz leading up to New Moon raises a few interesting questions, namely … What if New Moon falls short of expectations? Given the online intensity and frequency of New Moon news hitting the web at breakneck speed (and there’s still eight months to go), will New Moon be able to meet such high levels of expectation?
To read the entire article, click here.
This article raises some valid points. Everywhere you look right now people are crazy for ‘Twilight’ and ‘New Moon’. There’s even huge coverage for the director of ‘Eclipse’ when ‘New Moon’ is just getting started. However overall, I think perhaps they underestimate the true staying power of the ‘Twilight’ fan base. Many of us started before there were movies, and will be fans long after the movies have all been released. I’m not too worried, some of the craziness may go down a little bit, but even that is doubtful. I think we’ll stick around no matter how ‘New Moon’ turns out.
What do you think? Is ‘New Moon’ overexposed already? Do you think the ‘Twilight Saga’ will live up to the hype?




















