MARKETWATCH – TWILIGHT STATISTICS
‘Twilight’ Dawns Tonight With Hundreds of Midnight Shows Sold Out on Fandango
NEW FILM OVERTAKES ‘HARRY POTTER’ MOVIES AS THIRD BIGGEST ADVANCE TICKET-SELLER IN COMPANY HISTORY
“Twilight” currently represents more than 94% of all weekly ticket sales on Fandango.“It’s our fastest ticket-seller since ‘The Dark Knight’”, says Rick Butler, chief operating officer of Fandango. “The impressive advance ticket sales are clearly the result of the growing Internet buzz from the novel’s online fans. There are so many moviegoers staying up late to see the movie at midnight that ‘Twilight’ might single-handedly boost coffee sales on Friday morning.”
Here are a few statistics from our ongoing survey of more than 5,000 “Twilight” moviegoers on Fandango.com:
– 83% say they plan to see “Twilight” more than once;
– 56% are planning to see the movie with a group of friends;
– 42% of respondents are 25 or older; 58% are younger than 25;
– 25% of respondents claim they will see “Twilight” with their moms or daughters;
– 67% say they are attracted to “Twilight” because of the love story
between Edward and Bella;
– 73% are most excited to see Robert Pattinson as Edward on the big
screen, more than any other character portrayal;
– 87% have seen “Twilight” clips or trailers online;
– 92% of respondents say the clips and trailers made them want to buy a
ticket.The Top Ten Advance Ticket-Sellers on Fandango
(as of 11/20/08 2 p.m. PT):
1. “Star Wars Episode III: Revenge of the Sith” (2005)
2. “The Dark Knight” (2008)
3. “Twilight” (2008)
4. “Harry Potter and the Goblet of Fire” (2005)
5. “Harry Potter and the Order of the Phoenix” (2007)
6. “Pirates of the Caribbean: At World’s End” (2007)
7. “Hannah Montana 3D” (2008)
8. “Lord of the Rings: Return of the King” (2003)
9. “Spider-Man 3″ (2007)
10. “Sex and the City” (2008)
(thanks hugz)
Wow! I hope this means it will make the $150 million needed for the okay to go ahead with New Moon. Summit’s online efforts are certainly paying off. What do you think of these stats?
